Advertising and Marketing strategies Blog for practical ideas and strategies to help you build your business fast through digital marketing techniques.

Why Landing Pages Outperform Websites

In this article, we will analyze landing pages vs. websites and discuss four reasons why landing pages outperform websites. Business owners regard their websites and homepages as the first impression of their business. They invest a lot of time and resources in making every page perfect in terms of design and SEO. Despite that, websites…

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NEWS RELEASE: New Google Ads Package Attracts Great Interest

This month Amazing Marketing Limited has released a new Google Ads package which is attracting great interest. It is designed to overcome the pitfalls that result in the poor results experienced by many businesses. After analysing their own clients’ results for the last three years, six key rules became apparent. It is around these rules,…

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NEWS RELEASE: Christchurch Futuristic Company is Free of Black Swan Events

When Peter McKaskell set up Amazing Marketing Limited, he designed it to be free of the adverse effects of Black Swan events like Covid-19. He designed the business plan as a company of the future to avoid the challenges that hamper small businesses. Having owned and run several SME’s, Peter knew that the biggest killer of small businesses was their overheads.

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Why Advanced SEO Is Necessary For Your Website

According to Internet Live Stats, Google addresses more than 3.5 billion searches every day. Google’s search engine is the first thing we turn to in case of any query. Digital marketers recognize the importance of SEO to attain high visibility and reach massive audiences. Good website developers make a website with basic SEO that allows Google to…

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Why Blogs Are Important For Your Website SEO

Digital marketers understand the role of search engine optimization (SEO) for the success of any website. SEO helps increase the visibility of your website and earn customers for your business. However, few people understand that they need blog posts that are necessary to capture the keywords that people enter in search engines as well as…

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Top Tips for a Smart Social Media Profile

It surprises me how many LinkedIn profiles I visit where they do not have anything in the banner picture. Most people have a Facebook picture but so often of very poor quality while many are nondescript. This is your most valuable real estate on the internet. It’s here, where you need to make a big…

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Hot Leads

TL;DR: Your business needs to be represented professionally online. Fail to take this seriously and you will struggle. I explain some basic steps you can to take to make your digital efforts successful.

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Remove Your Shoes for Great Marketing Results

Remember that old saying ‘walk a mile in another man’s shoes’? It’s time for a revival. Yep, if you want to be a great marketer or a great salesperson, you must take off your own shoes. I realised this last week when someone gave me their business card which said ‘Printer Consumables’. As my brain…

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